Mobile domination

 

Over the years mobile has become a hyper operative tool and has a big role in business. Many companies spend times and money to improve their mobile app for their business to easily reach more customer because mobile devices are the fastest accessible and easiest portable tools.

Researches show the average American spends more than two hours a day on their mobile and 90% of time on mobile is spent on apps. Mobile use grows 58% year over year; also, smartphones compete with computers in online search. Therefore, it’s better for business owners (no matter what size they are) have their own mobile app with good features to make a business more visible, and create a direct marketing channel. Through these apps, businesses can improve customers’ involvement with their app that results more product selling.

What app developer must do?

Now, a site or app developer for mobile must consider some points to make a perfect job. Some important points are: size of the screen, the content that users really need when accesses the data from a mobile device, optimizing HTML, CSS, and JavaScript code, considering different browsers used in mobile devices with their own rules. Also,  developer must make sure the mobile site loads quickly because Users don’t like spend long time waiting to load a page or program. Today’s life and new technology require speed. Next, check the links to make sure that they point to the correct equivalent page. Third, they should avoid using tables, popup windows, and setting the font size too small and forcing the mobile users to zoom. It makes them not to continue staying on the app or site. Finally, mobile developer should avoid setting touch elements such as buttons and links so close to each other because users cannot easily tap the desired button. In addition, there are some other reasons that force a web developer to be careful such as Google ranking.

Recently, Google has started to penalize websites that are not very easy to use on mobile devices. Don’t forget the user experience. Users feel comfortable using these kind of sites on their smartphones, and if your site offers good features, users do more business with you.